“Effortful restraint, where you are fighting yourself — the benefits of that are overhyped,” Kentaro Fujita, a psychologist who studies self-control at the Ohio State University, says.
This is why willingness works.
You aren't fighting with yourself if you're willing.
Willingness is acceptance.
Willingness puts quitting smoking in a whole different universe!
We tell you to read. Why do we tell you this?
Because you have to understand before you can be willing.